When The Pursuit Of Cobra line of G.I. Joe released back In 2010,they dominated the toy aisles.At least for me they did.My eyes would look past anything else on the pegs and lead me directly to the Joe section.There were lots of different figures to choose from,including Low Light.I picked him up for about 8 bucks at Wal-Mart ,not knowing that today he'd be selling anywhere from 20 to 40 dollars,loose and carded,on Ebay and Amazon.They have re-released a Low Light figure for the latest,50th Ann. line ,but with a different shoulder logo that I'm really not too fond of.While I'm not crazy about a G.I. Joe faction symbol period ,I prefer the POC black flag/star logo over the new energy star like symbol on the 50th Ann. stuff.